Moonbug Entertainment Bolsters North American Expansion with Veteran Netflix Executive Beatriz Miller

Moonbug Entertainment, the global entertainment powerhouse, has announced the appointment of Beatriz Miller as its new Senior Director of Distribution and Originals for North America. Miller, a seasoned executive with a proven track record in the industry, joins the company to spearhead its expansion efforts in the region through the development and distribution of popular shows like "CoComelon," "Blippi," and "Little Angel."

Unlocking the Next Chapter of Growth for Moonbug Entertainment in North America

Tapping into Moonbug's Expansive Content Portfolio

Beatriz Miller's extensive experience in the media and entertainment industry will be a valuable asset to Moonbug Entertainment as it looks to amplify its presence in the North American market. With her expertise in global strategy, content acquisition, and commercial deal-making, Miller is poised to leverage Moonbug's diverse portfolio of family-friendly content to reach a wider audience and solidify the company's position as a leading player in the industry.During her seven-year tenure at Netflix, Miller played a pivotal role in developing and implementing new frameworks, processes, and tools for content acquisition, as well as managing end-to-end commercial deals with external partners. Her deep understanding of the streaming landscape and her ability to navigate the complexities of the industry will be instrumental in driving Moonbug's growth in North America.

Aligning with Moonbug's Mission to Provide Safe, Engaging, and Educational Content

As a parent herself, Miller recognizes the importance of safe, engaging, and educational content for families. Her personal experience with a 1-year-old at home has given her a unique perspective on the needs and preferences of modern parents, which she plans to leverage in her new role at Moonbug."With a 1-year-old at home, I also know firsthand the importance of safe, engaging and educational content and look forward to ensuring more families get a chance to interact with Moonbug's suite of family-favorite shows," Miller said in a statement.By aligning her efforts with Moonbug's mission to provide high-quality, age-appropriate content, Miller aims to ensure that more families across North America have access to the company's popular shows, fostering meaningful connections and learning experiences.

Strengthening Moonbug's Presence in the U.S. and Beyond

Moonbug's global head of distribution, Nicolas Eglau, expressed his enthusiasm about Miller's appointment, stating, "We are thrilled to be bringing on someone with such an impressive track record in both sales and content strategy to spearhead this growth."Eglau's confidence in Miller's abilities is well-founded, as she has a proven track record in the acquisition and sale of content, which will be crucial in scaling Moonbug's presence in the U.S. and beyond. Her expertise in developing and implementing new frameworks, processes, and tools for content acquisition will be instrumental in driving the company's expansion efforts.Moreover, Miller's relocation to Los Angeles in 2025 will further strengthen her ability to oversee Moonbug's North American operations, ensuring a seamless integration of the company's distribution and originals strategies.

Moonbug's Expanding Leadership Team

Beatriz Miller's hiring comes on the heels of several other key appointments at Moonbug, underscoring the company's commitment to building a strong and experienced leadership team to support its growth.Katelynn Heil has been promoted to the newly created position of Head of Brand Marketing and Franchise Strategy, while Mike Katzman has been appointed as the General Manager of the "Blippi" franchise. Additionally, Moonbug has brought on Juliette Premmereur as the Senior Director of Social Media and Manuel Reveiz as the Director of Distribution and Partnerships for Latin America.These strategic hires and promotions demonstrate Moonbug's dedication to assembling a diverse and talented team that can navigate the evolving media landscape and drive the company's expansion efforts in both North America and beyond.